CLIA Re-Introduces Its Certification Programs for Cruise Lines

WHY IT RATES: CLIA’s certification courses provide a wealth of expert knowledge to deliver valuable education to the industry as a whole. —Janeen Christoff, TravelPulse Senior Writer

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Cruise Lines International Association (CLIA) has re-introduced a newly expanded opportunity for cruise line sales teams to leverage CLIA’s industry-leading North American certification programs, earning the equivalent of our existing Accredited Cruise Counsellor (ACC), Master Cruise Counsellor (MCC) or Elite Cruise Counsellor (ECC) certifications, minus the product knowledge component.

This expanded, more comprehensive approach to CLIA certification for cruise line sales teams has been embraced by CLIA Cruise Lines, with initial participants, including Uniworld Boutique River Cruise Collection, Avalon Waterways and Carnival Cruise Line committing to unprecedented adoption within their sales teams.

“CLIA’s dedication to fostering our members’ success is one of the many drivers behind the CLIA Certification for Cruise Lines,” said Stephani E. D. McDow, ECC-s, TAE, director of membership and professional development, CLIA.

“By empowering cruise line teams to undergo the same professional development and certification rigors that our Individual Agent Members experience, we’re providing an opportunity for a more thorough understanding of the investment these outstanding agents have made in themselves, while providing a shared experience that will continue to strengthen the bond between the cruise lines and travel agents.”

CLIA’s professional development and training programs, rated the best in the industry, leverage a wealth of expert knowledge and partnerships to deliver valuable education to travel agents and other industry professionals.

CLIA Cruise Lines that elect to participate in the program can leverage CLIA’s online training to complete certifications, or schedule in-person training featuring CLIA trainers and curriculum.

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SOURCE: CLIA press release

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